Cannes XR Announces Major Overhaul for 2024 Edition!

Cannes XR, the immersive branch of the prestigious Festival de Cannes and Marché du Film, is undergoing a significant transformation for its upcoming 2024 edition. The Festival and Market teams are committed to introducing a revamped program to champion immersive arts and its surrounding industry.

The refreshed program, scheduled for May 2024, will be an all-encompassing experience featuring engaging competitions, a bustling market, and more. The primary objective is to provide a platform for immersive storytelling and technology and to foster an environment that nurtures collaboration, innovation, and overall evolution of the industry.

Here are the key highlights of the program:

Immersive Excellence in Competition
Cannes XR will host a competition to spotlight the most innovative and impactful immersive creations. The competition will acknowledge excellence in storytelling, technology, and artistic expression, from virtual reality to augmented reality. This platform will serve as a stage for creators to showcase their work and for audiences to glimpse into the future of immersive arts.

Dynamic Market Opportunities
The program will incorporate a lively market, serving as a central point for creators, industry professionals, and enthusiasts. More than just an exhibition, it will provide immersive content creators with opportunities to connect with potential partners, distributors, and investors. The market aims to be a central hub where groundbreaking ideas meet practical avenues for growth.

Engagement Beyond the Screen
Cannes XR recognizes the transformative power of immersive arts beyond traditional screens. Expect showcases and experiences that go beyond expectations, exploring the intersection of art, technology, and the human experience. This is not merely a festival; it is an invitation to explore the boundless possibilities of immersive storytelling.

How to Get Involved?

Cannes XR invites sponsors and partners to partake in this transformative journey. Those interested in supporting the immersive arts and industry or exploring partnership opportunities should contact Elie Levasseur for more information. This presents a chance to contribute to the success of a groundbreaking initiative set to redefine the immersive arts landscape.

Cannes XR’s announcement of a major overhaul for its 2024 edition is not just news but a declaration of a renewed commitment to the immersive arts and the thriving industry surrounding it.